7 Best Pieces of Vaping Journalism

One of the biggest issues for the vaping community is battling the stigma that comes along with being associated with cigarettes. Even though vapers understand the two are completely different, it’s easy for the public to go with the “if it looks like a duck, and quacks like a duck, it’s a duck” mentality.

This issue only gets worse when members of the media decide to jump in and appeal to negative attitudes (an issue we covered in the our vaping propaganda blog). Luckily, some journalists are above going after low-hanging fruit and still prefer to do proper research about topics. We think that these pieces of vaping journalism should be celebrated, so we’ve rounded up some of the best for your reading/viewing pleasure.


 1. PBS Newshour – Does Vaping Save Smokers or Create New Nicotine Addicts?

This balanced and well-done piece from PBS Newshour does an excellent job summarizing the different sides of the vaping debate. When a friend wants to learn more about vaping, a send them to this video first.

2. BBC – Trust Me, I’m A Doctor: Are electronic cigarettes safe?

Trust Me, I’m A Doctor is a series on BBC 2 that “provide viewers with the evidence behind health claims made in the media in order to allow them to make their own health decisions.” In this video the presenter puts aside his admitted negative preconceptions about vaping to deliver a great discussion about its health effects.

3. The Guardian – Interview with Hon Lik (Inventor of Vaping)

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This piece is a short time investment compared to some of the others on this list, but it’s one of the most informative. It details the story behind Chinese engineer Hon Lik’s invention of the modern vaporizer and has some good details about where he believes the industry is headed.

4. The BBC – Are Electronic Cigarettes Safe?

Another balanced piece of vaping journalism produced by the BBC that focuses on the medical effects of vaporizers. This key quote at the end addresses how the stigma of cigarettes is wrongly being applied to a new community: “The problem in the end may simply be the word ‘e-cigarette.’ The vapor, that looks like smoke. A sense that they just don’t feel right. ”

5. The Atlantic – The Right to Vape


The longest read out of all of these articles, this piece from the Atlantic takes a focus on why so many people have become so passionate about vaping. It features informative interviews with members of the community and outlines some of the biggest issues. “For many, this isn’t a hobby; it’s a lifestyle, a brotherhood, a community, a movement fighting for a ‘right to vape,’ and a religion for reformed smokers.”

6. The New Yorker – Thank You For Vaping Documentary

This video features amazing production quality as well as comprehensive insight into the world of vaping. It covers everything from health and regulation issues to innovative developments in hardware and the encroaching influence of Big Tobacco companies.

7. PBusardo – The China Video Series

A true original in vaping journalism, PBusardo has become one of the most recognized voices in this young industry. This video series gives you a behind-the-scenes look at some of China’s biggest vaping hardware manufacturers, Innokin, Aspire, and Kanger. A must watch for anyone that wants to learn more about the global economic aspects of vaping.

 Something to think about:

What topics in vaping journalism do you think deserve more/better coverage?

Kenny Spotz

Kenny joined the Mt. Baker Vapor crew in November of 2014 because he was excited by the idea of working in such a cutting-edge industry. Beyond MBV, he's an avid musician, writer, and hiker.

  • Vapor says:

    Nice List but how could you leave Vapor Digest off the list. It’s the best vaping publication by far and the founder Patrick V is possibly the foremost vaping expert in the country

  • Wikia

    Wika linked to this place

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